---
type: source
title: "CDFI Fine Arts: Public Art Project"
tags: [public-art, urban-intervention, cdfi, greifswald]
related: [public-art-seminar, rozbeh-asmani, cdfi]
created: 2026-07-13
updated: 2026-07-13
sources: ["output_cdfi/cdfi_uni_greifswald_de_bildende_kunst_aktivitaeten_publicart.md"]
---

# CDFI Fine Arts: Public Art Project

This source documents the "Public Art" seminar series at the Caspar-David-Friedrich-Institut (CDFI), led by Professor Rozbeh Asmani. The project focuses on transforming urban advertising spaces—specifically Litfaßsäulen (advertising columns), billboards, and LED screens—into open-air galleries for contemporary art.

## Key Project Details
- **Timeline:** Active since 2020, with multiple volumes (I through IX).
- **Locations:** Primarily Greifswald and Güstrow, with a significant collaboration in Düsseldorf.
- **Core Objective:** To break the "automated perception" of city dwellers by replacing commercial advertisements with art, thereby democratizing art access and encouraging public discourse.
- **Pedagogical Goal:** To move student work from the "ivory tower" of museums and galleries into the unpredictable, real-world environment of the city.

## Notable Iterations
- **Public Art II:** A collaboration with the Kunsthochschule für Medien Köln (KHM) in Düsseldorf, involving 250 advertising columns.
- **Public Art IV + V:** Featured a symposium at the Barlach-Stiftung in Güstrow.
- **caspar.reloaded (Vol. VII):** Coincided with the 2024 Caspar-David-Friedrich anniversary; resulted in a chronological publication of the project's history.
- **Public Art IX (2026):** Focused on the city of Güstrow, utilizing 25 advertising surfaces.

## Featured Student Works
- **Greta Gebhardt ("Leerstellen"):** A project documenting 360 cases of femicide in Germany (2023), using empty spaces in a grid to represent victims.
- **Marvin Schwenk ("Die Säule ist nicht erreichbar"):** An exploration of digital error logic (e.g., "404 Not Found") translated into analog urban space to critique commercial visibility.
- **Sophia Schütze:** Visualizations of extinct animal species from the last 20 years.

## Institutional Partners
The project is supported by commercial advertising and printing partners, including **Nordplakat**, **Ströer SE & Co KGaA**, **Ilg Aussenwerbung**, and **Plakatunion**.
